Skip to main content
Web DesignWordpress

WordPress Maintenance Services

By November 20, 2019May 20th, 2023No Comments
wordpress maintence

There are many reasons why designers and developers choose to build websites with WordPress. But as anyone who’s spent enough time with the content management system will tell you, it’s got its flaws.

Security is a big concern. Speed can be difficult to manage. Seasoned WordPress users understand the CMS’s weaknesses and are able to craft monthly maintenance and support plans to ensure that all bases are covered long after launch.

While it’s clear what sort of benefits your clients get from maintenance and support, you stand to reap a ton of benefits by adding it to your service offering, too:

Competitive Edge

The clients understand the value of protecting their investment and want help maintaining the website.

Build your portfolio

You put a lot of work into the websites you build and you should be proud to show them off. But when left in the hands of your clients, you run the risk of your portfolio quickly going down the drain.

Update process

One of the awesome things about performing WordPress maintenance is that a lot of it can be automated, so you’re not really “performing” much at all. It becomes more about monitoring and support.

What’s more, if you initially build security, speed and SEO automation into your websites, you’ll have even less work to do when maintenance plans kick in. And an awesome justification for raising your web design rates.

Additional Revenue

Once you see how beneficial it is to build WordPress maintenance into your offering, you might not want to stop there. Your clients might not either. So, keep your ears peeled. If clients start asking for help with the same kinds of things (e.g. managing their hosting, handling their content marketing, running SEO audits, etc.), think about how you might add that to your offering.

The Drawbacks Of Managing WordPress Maintenance Services

WordPress maintenance is beneficial to your clients and it does a lot of good for your business, too. But there are some things you need to be aware of before you jump in.

The competition

While offering WordPress maintenance will certainly make you a competitive and formidable force in the eyes of existing and former clients, that might not be the case with newbies. Not only will you have to compete against other web designers and agencies, but you’ll also have to compete with dedicated WordPress maintenance pros like WP Buffs and SkyrocketWP.

A new offering

Without the right tools or automation in place, WordPress maintenance services could become an even greater burden on your business. Remember, you want to move away from time-based services, so this needs to be set up properly if you want to make it work.

Technical Skills

Website maintenance is a highly technical matter. If your skillset is mainly in design or strategy, this might not be the right recurring revenue service for you. That’s why it’s important to secure the technology and process before you start selling any new solution.

Support is required

Although we usually just refer to these services as maintenance plans, support has to be baked in. You’re not just working behind the scenes to do backups or patch vulnerabilities. You have to make yourself available if a client notices that their site is down, they’ve been locked out of the admin or they simply need help editing a page.

Recent Posts

Mobile First ApproachUX/UI
October 2, 2023

Balancing Mobile-First Approach: Considering the End User

In today's digital landscape, mobile devices have become an integral part of our lives. With the ever-increasing number of smartphone users, it's no surprise that businesses and designers often prioritize…
user researchUX/UIWeb Design
September 25, 2023

The Importance of User Research in Designing User-Centric Products

When embarking on a design project, designers must shift their focus from self-expression and creativity to solving users' problems and achieving business goals. To accomplish this, understanding the target audience…
moodboardsDesignUX/UIWeb Design
September 18, 2023

Unleashing Creativity: The Power of Moodboards in Design

Have you ever experienced the daunting task of starting a new design project? Or struggled to convey your design ideas to others who can't seem to visualize your vision? If…
Tutorials
September 14, 2023

Life as a Full-Time Freelancer

Life as a Full-Time Freelancer: Lessons from My Journey As I reflect on my journey as a full-time freelancer over the past couple of months, I can't help but share…
ShopifyTutorialsWeb Design
September 11, 2023

Shopify Store Setup Guide: From Idea to E-commerce Reality

Are you ready to turn your e-commerce dream into a reality? Shopify, one of the most powerful and user-friendly e-commerce platforms, makes it easier than ever to set up your…
Design Thinking ToolsTutorialsUX/UI
September 11, 2023

11 Best Design Thinking Tools and Software for Each Stage of the Process

Design Thinking has revolutionized the way we approach problem-solving and innovation. To maximize the potential of this powerful methodology, having the right tools and software at your disposal is essential.…
Start a project