Straight Up Craft Alcohol

Project

Straight Up Craft Alcohol

Client

N/A

What We Did

Graphic Design // Illustration // Packaging Design

Straight Up is a premium limited edition Craft pre-mixed alcohol. Pre-mixed drinks are often viewed as cheap and for a lower income target market but straight up breaks this misconception with a premium blend of the best ingredients.

The range consists of various different mixer and alcohol blends:

  • Jamaican Rum and Ginger Ale
  • Bombay Gin and Dry Lemon
  • Vodka and Lime Soda