illustrator & web designer // Cape Town

Independent Illustrator & Designer

We fall somewhere between an art collective, independent web/graphic designer and illustrator. Our services are geared towards working with startups, small businesses and artists. We specialise in not specialising, with a diverse portfolio of work, brought together by a shared objective.

At Lincoln Collective, we believe in the philosophy of measuring twice and cutting once. We invest heavily in planning and preparation so that we execute flawlessly, and produce work of the highest quality.


Instagram Hustle

Fine Art Illustration

Shweet Products

E-commerce Website

Demon Medusa


Death: Grim Reaper

Fine Art Illustration


Illustration // Graphic Design // Web Design

We offer a number of creative services including web development, graphic design and illustrations. We pride ourselves in building bespoke WordPress and Shopify websites, that will stand out.

We love illustration, and illustration work is heavily influenced by traditional tattoos. We also sell stock images, illustrations, prints and various digital assets on our online store.

Design & Development Blog

ShopifyTutorialsWeb Design
September 18, 2019

Shopify Site Design Tips

Shopify is the third most popular eCommerce platform. It comprises 4% of all online stores all over the world. It has gained popularity as it is one of the most…
Shopify eCommerceShopifyTutorialsWeb Design
July 8, 2019

Is Shopify the right eCommerce Platform?

We build eCommerce websites and have been doing so for a couple of years now, we understand the cost of a complete custom website is not realistic for everybody. Looking…
Creative BriefGraphic DesignTutorials
June 7, 2019

Tips on writing a Creative Brief

When looking for a designer you should consider writing a brief. But before contacting for cost estimates, you should research which designer would be best suited for the project. Once…
International ClientsGraphic DesignTutorials
May 13, 2019

Working with International Clients

We have had the pleasure of working with international clients, these projects have been some of our favourites. These days all you need is a good internet connection and you…


The 80/20 Mindset (Old School Group)

Head Designer // Creative Director, 2017
I was contracted on a freelance basis to conceptualise and develop a brand identity.

Poison City Brewing

Freelance illustrator
Working with Unagency, packaging designs were created with illustrations for each bottle and promotional material.



1. Sharpening the Axe – Strategy

This is where I get to know who you and your audience and discover how to set you apart from your competitors. I define your key messages, plan your communication strategy and build your brand story.

3. Development – The Chop

With the preferred concept chosen I begin to develop the finer details of the design and apply it across all deliverables.Finally I deliver artwork that is ready for commercial use.

2. Cutting a Wedge – Design

With the positioning and strategy defined I move onto exploring a range of bold and contrasting creative concepts. The focus is on finding relevant, meaningful and creative ways to articulate what you want to say.

4. Launch

I manage all areas of design production and ensure the best final outcome. The project is launched into the real world and I stay in regular contact to gauge it’s success post-launch.